Monday, December 22, 2008

Do You Have That “Easy” Button For Your Business?

So you have been looking for weeks, months or years for that perfect business which is going to set you free from the corporate rat race, answering to someone else all the time and promises to let you live life on your terms. You are supposed to make enough money to travel, get that new house, new car, boat or new airplane.

You feel like you have finally run across the perfect opportunity, with the right product, right pay plan, the best mentors, the right systems with all the help you should ever need. You were sponsored into the business, given your new website, got your shiny new brochures and have everything in place you need to get started making that serious money, and it has been a long time coming.

You have been on the webinars, conference calls, talked to your upline people, interacted with associates who have been in the business, read and re-read all of the information you could get your hands on. You are excited and ready to go kick some serious butt and set the world on fire! You are going to be the next “Diamond” in your company and nothing is going to stop you.

Here we go…you approach some of your friends and family, tell them you found that “Once in a Lifetime” opportunity, they just have to join you, they won’t get another chance and this is the deal that will set all of them free! They look at you and say…are you crazy! They think you are a real goofball for getting involved in anything like that and start hiding from you when they see you coming.

Then it hits you like a ton of bricks up side of your big head…BAM! You start thinking to yourself, what did I get myself into here? Where is that freaking “Easy” button when you need it? This was supposed to be “Easy” and all I had to do was what everyone told me and I would make all the money I could ever hope for! Then you start thinking like 95% of the other people out there…I made a mistake, it will never work, I can’t do this and I wasted all that money.

Welcome to the world of the Internet Marketer, MLM’er, Direct Sales, Relationship Marketing or whatever term you have for it. Whoever told you this would be easy just lied to you, pulled the wool over your eyes or hoodwinked you…period. Were you really that na├»ve as to think all you had to do was sign up and put your income on autopilot in the beginning? Wake up and smell the Starbucks coffee…I am going to shout here…WAKE UP!

Nothing worth having is ever easy and you need to remember that my friend. You will never get anything for next to nothing or free. Anything you will ever get in this life will cost you something in return, be it time or money so if you got involved in any business and expected there would be no work involved, then you need to have someone kick you…after you kick yourself first. There isn’t and never will be an “Easy” button for any business, I don’t care what it is!

This is one of the main reasons that 95% of people that get involved in an MLM or Direct Marketing company will fail. It takes work and you have to be able to handle rejection. When you go out and start telling people about your new business, you should be looking for the no’s. If you go out and expect to get all yes’s then you are going to get a shock, give up and eventually just quit…like that other 95% do. Then you are just going to set yourself up for failure, which is not why you got started in business for yourself.

The biggest thing that drives me in my business is my “Why”. Why do I get up in the morning, why do I talk to everyone about my business, why do I feel sorry for those that do not join me, why do I smile and move on when someone tells me no and why do I keep doing what I am doing? I don’t want to retire and depend on my family, charity or the Federal Government to take care of me.

According to the Social Security Administration, when we retire then we will collect on average, a whopping $1083 a month in benefits for all of our hard work. Give me a freaking break already so listen up, because I am going to yell again…WAKE UP! With all the other junk going on today like stocks falling, 401K’s losing value every day and Real Estate values tanking, all these huge companies getting bailout money, massive layoffs and now the Big 3 automobile manufacturers asking for money, are you as comfortable with your nest egg as you once were?

There have been more millionaires made from MLM and Direct Selling than any other industry in the world. This is the only industry that has seen an upward spiral for the last 20 years and even major corporations use the Direct Selling model in their business. Direct Selling is one of the best things you can be involved in at this time in our history if you do what you need to do and stay away from all of the negative crap that some people say about it. They will be the one’s that fail at it and never really give it a fighting chance anyway…so who cares about them?

You need to take the right posture with your business and let people know that you don’t really care if they join your business or not. You ask yourself why I would say that. I can say that because it is true and it is the way that I feel…I don’t really care! I live by the 4SW rule…Some Will, Some Won’t, So What and Someone’s Waiting. You need to take that posture also, find your “Why”, never give up and never say “I can’t do this”. The minute you utter those words then just give up and go back to your job…if you still have one.

Please remember also there is no “Easy” button for anything you ever do in your life. When you talk with people that tell you any business is easy then just turn around and walk away so you can save yourself a lot of time and grief. If you have the guts and perseverance to stick with it though, the rewards can be outstanding, not only in time and money but the quality of life…if you find the right company to work with because I am living proof of that. If you are still looking for that “Easy” button then go to Office Depot because I will tell you this, they are the only one that has it and the only place you will ever see it…I’ll guarantee you that.

Don Egnor
TFF-The Mastermind Group

Friday, December 5, 2008

Are You A Victim of the Dreaded “NBT” Syndrome?

How do you like that question and what do you think it means? If you don’t know then you have to keep reading to get the full understanding of what it is and how it affects your life and your business.

The “NBT” will keep you from achieving success in life if you become a victim and can’t control what it will do to you. If you know what it is then you already understand the consequences of this killer syndrome.

The “NBT” will eat away at you like a flesh eating virus with no cure. It will cause you to have sleepless nights, terrible days and an overwhelming feeling of dread and insecurity and really make your life miserable.

This syndrome will cause you to make bad decisions, give up, not finish what you started and lead you down the path of indecision and ruin. It will make you snap at your friends and family, kick the cat or dog and throw your computer out the freaking window!

I used to be a victim until I got the help I needed to understand it and learn how to handle and overcome the problem. The “NBT” has cost me thousands of dollars and quite a few of my friends and acquaintances.

Thankfully, I have gotten most of them back after I realized what the issues were and begged for their mercy and finally got them to forgive me. It was not an easy thing to do though, because I thought they were the problem because I was the guru, and nobody knew more than I did!

How many emails and phone calls do you get on a daily basis from someone trying to get you involved in their “NBT” world? These individuals feed off people like you and I and promote the “NBT” as if your life depended on it and make you have nightmares if you don’t listen to them.

They will give you stories, screen shots, testimonials, videos or whatever it takes to pull you in. They can make it sound like you will fall off the face of the earth, never have anything, never be successful and nobody will hang out with us if we don’t listen and participate in their “NBT”.

They will say this is your one chance in a lifetime, price is going up, and taking the page down among hundreds of other ruse’s and so called incentives in order to get you to jump on board now. This is just my opinion but I don’t understand why anyone would want to deal with people like that.

Once you make up your mind to start a business, be it totally internet driven, person to person, MLM, direct selling (relationship marketing) or whatever, then you should not let the “NBT” get between you and your goals. It will make you second guess what you are doing and make very bad decisions, which ultimately will hurt you.

Do yourself a favor and don’t get involved with any opportunity, until you are 100% sure of what it is that you actually want to do. Do not just jump on something because someone said it is the “NBT”…do your research and make sure. Once you do start your business then don’t let anything or anyone sway you from your goals and dreams.

You need to be totally focused on what you are doing and devote your time and resources to that business. If you subscribe to the “NBT” then you most likely will not be very successful in what you are pursuing. The “NBT” will poison your mind and make you feel like you made a bad decision about your business.

Don’t lose sight of what it is that you are trying to accomplish with your business, stay away from the negative people (sometimes your friends and family are the worst) stay true to yourself, be persistent, never give up, always be there for your team, always be willing to go above and beyond and most important of all…do not fall for the pitch and the ploy of the “NBT”.

When you start your new business, then you don’t need the “NBT” because you already have it! If you are still looking for the “NBT” then you have already made a mistake with what you are doing. If that happens then you may as well scrap everything and just start over, because you will always be unsure and hesitant. Then you can be among the thousands of people that are still looking for the Next Big Thing.

Don Egnor
TFF-The Mastermind Group

Thursday, December 4, 2008

How May I Help You Today?

I hope you are having a fantastic I am and always do!